Roma on social media in 2015: 10 stats

1. In 2015, Roma added 3,066,408 social followers – an overall increase of 59.4%. The club now have 8,224,743 followers across all official social media accounts.

2. Instagram is the fastest growing social media platform for Roma. In 2015, Roma posted 824 pictures to the photo-sharing platform and added 307,000 new followers – an increase of 172% in 12 months. In total, Roma ended 2015 with 485,000 followers.

3. In 2015, Roma added 2,010,927 new Facebook followers – an increase of 47%. In total, Roma ended the year on 6,269,141 followers – making Roma the third biggest club in Italy on Facebook for the first time.

4. The Facebook post that had the biggest reach in 2015 was this post-match photograph of the two legends - Francesco Totti and Lionel Messi - from August. The post reached 11,300,000 people on Facebook.

Click here to see a full list of Roma's social media accounts.

5. For the first time ever, Italy is no longer the biggest country for Roma on Facebook. Egypt, birthplace of Mohamed Salah, now boasts more followers of Roma’s official Facebook page than any other country in the world after experiencing 444% growth in 12 months. Italy and Indonesia are the second and third biggest countries respectively for Roma on Facebook.

6. After Egypt, the fastest growing countries on Facebook for Roma – percentage wise - are Iraq (57%), Algeria (55%) and Thailand (50%).

7. In 2015, Roma passed the million follower mark on Twitter for the first time. With the launch of English, Indonesian, Portuguese, Arabic and Spanish official accounts, Roma gained 428,000 new Twitter followers in 2015 – an increase of 71.5%.

8. Roma’s most popular Tweet of 2015 was posted on the English-language account the morning after Alessandro Florenzi scored the goal of year and was retweeted 5,337 times and favourited a further 3,608 times.

9. Roma now communicate with fans daily on social media in eight different languages. Having begun 2015 with Italian and English, the club have now added Arabic, Spanish, Portuguese, Indonesian, Chinese and Thai.

10. Roma’s new official website launched on December 8 and by December 31, had registered more page impressions than the months of October and November combined with fans spending longer on the site and viewing more pages per visit than ever before.