Roma to open record-breaking store in city centre on Wednesday

AS Roma is proud to announce the opening of a downtown AS Roma Store on Wednesday 27 July.

The store in Via del Corso – where Roma's new away kit was launched last Thursday – will be officially inaugurated at 15:00 CEST.

With its 350 square metres spread over three floors, the downtown AS Roma Store will be the largest official club store in the historic centre of any European city.

Besides finding all the latest AS Roma merchandise, visitors will also have the opportunity to create their own Giallorossi gear. In the 'Make it Roma' corner fans can personalise a range of Nike products by adding the official AS Roma club crest and Lupetto badge.

But AS Roma Store Downtown is more than just somewhere to shop for the latest Giallorossi goodies – it's a place where fans can absorb themselves in Roma's history and tradition too.

The store includes an exhibition space with historic Giallorossi jerseys, trophies and memorabilia, as well as a representation of the various club crests that have accompanied AS Roma since its foundation in 1927.