ME, WE: Partners’ Day at Trigoria!

After a morning workshop that featured question-and-answer sessions with key figures within the club, representatives from Roma’s various business partners were also given the opportunity to tour the many changes and renovations made to the training centre – and, equally importantly, had the opportunity to catch up and network with one another.

From the club’s ongoing commercial, marketing and branding strategies to discussions about Roma Care’s important charitable initiatives and the various opportunities provided by the AS Roma Business Club, plenty of topics were covered during the morning seminar.

One guiding principle defined the day’s events: real value is only achieved when ‘Me’ becomes ‘We’.

Partners had the opportunity to meet the club’s new Corporate CEO Pietro Berardi, following his appointment one day prior, while men’s first team head coach Jose Mourinho also made a surprise appearance for an impromptu Q&A.

In the afternoon those in attendance had the opportunity to see everything from the club’s new changing rooms and rehabilitation facilities to the revamped historical archive and new team bus – the later providing the perfect backdrop for a photo to commemorate the day.