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Kimbo become club's official coffee partner

AS Roma is pleased to welcome Kimbo as the club’s official coffee partner.

The two parties have agreed to a three-year partnership that runs until 2020, which will see Roma and Kimbo work together on a number of projects.

From this season – and for the next two campaigns to follow – the coffee brand, a symbol of Italian tradition with international brand recognition, will collaborate the Giallorossi on a variety of promotions and competitions.

Kimbo’s brand will also have prominence at Roma home matches and across the club’s media activities, and will be the only coffee brand players and staff consume at the Stadio Olimpico and club training ground in Trigoria.

“We are delighted to be able to welcome an Italian company as close to sports as Kimbo,” Luca Danovaro, Roma’s chief marketing officer, said. “Thanks to this new partnership we will be able to implement a number of new fan-driven activities, which is one of our ongoing priorities.”

For more than 50 years Kimbo have been producing the finest coffee, blending the highest-quality beans with industry-leading production methods.

“With this new, significant partnership, we wanted to show our closeness with the city of Rome. AS Roma is one of the most iconic symbols of the city and its values,” said Alessandra Rubino, Kimbo’s managing director.

“Kimbo and AS Roma are constantly seeking new levels of excellence.”

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