Roma launch official Italian-language account on WeChat

With over 500 million active monthly users, WeChat is one of the fastest growing social media platforms in the world and today’s announcement means that Roma have become the first international football club to launch an official account outside of China.

The WeChat app is free to download on mobile devices and fans who follow the official account will be able to communicate directly with the club on a daily basis as well as being able to chat with fellow fans – either by free text or voice messages.

Followers on the Roma account will also be able to receive daily club news, watch exclusive videos, share photos and listen to Roma Radio – all for free through the app.

How do I download WeChat and follow AS Roma?

1. Download WeChat directly from your app store.
2. Log in and then click Discover and Scan the QR code on this page. Simple!
3. Another way to follow AS Roma is to click Contacts then click Official Accounts and then tap the “+” sign in the top right corner and search AS Roma
4. Once added, you will now be able to find AS Roma in the Official Accounts section of your Contacts in WeChat

What is WeChat?

WeChat is a social platform for smartphone users. The app allows users to send free text and voice messages, animated emoticons, pictures, video and other files.

You can connect with AS Roma and also your friends on video-chat and hold to talk (walkie talkie) or find new friends through the ‘Look Around’ and ‘Shake’ social features using location-based services. WeChat offers group chat for up to 100people.

The WeChat app is available for iOS, Android, BlackBerry, Windows Phone and S40 users.

Download the FREE app at http://www.wechat.com/it/ and scan the QR code below to follow AS Roma today!