Social
AS Roma launch Chinese WeChat account
By Paul Rogers, 22 Jan 2016

AS Roma has today announced the official launch of a new WeChat account for the club’s fans in China.

The new Chinese-language social media account follows the launch in February 2015 of an official presence on the Sina Weibo platform.

Fans who follow asromaofficial on WeChat in China can play a weekly prediction game, follow live scores, listen to Roma radio, check the match schedule and results, read official news in local language and also upload their own photos.

“Roma has a very passionate fan base in China and it’s growing every month,” claims Li Lilian, AS Roma’s social media manager in China. “The club also attracted a lot of new admirers in China when the players wore a shirt with a greeting to fans in China just before Chinese New Year in 2015. We hope the new WeChat account will allow Roma fans to feel closer to the club.”

WeChat is one of the world’s largest standalone messaging apps with over a billon accounts and 650 million active users – 70 million of which are outside of China.

Roma became the first Italian football club to launch a WeChat account outside of China in April 2015 when it unveiled an account in both Italian and English languages.

Fans in China can follow AS Roma on WeChat by scanning the QR code below or searching asromaofficial.

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